Graduate Certificate Program Lifestyle Media - Posgrado en Comunicaciones y Estilo de vida

The Lifestyle Media program is a one-of-a-kind Graduate Certificate program designed to train specialized media professionals who are at the hub of lifestyle media.

In this media program´s courses, you collaborate effectively with real-world industry partners, clients and audiences to produce quality content for web, social media and traditional media platforms.

Lifestyle communicators are subject-matter experts who are able to take their passion and depth of knowledge to reach behind the scenes and share these worlds with audiences who want to both learn and be entertained. Successful lifestyle communicators influence trends and tastes and can become trusted sources of reliable information for many.

You also gain the skills necessary to work entrepreneurially using contemporary digital media platforms and technologies and market yourself as an independent brand.

College diploma or university degree in any discipline
We will consider applicants with partial post-secondary education (minimum two years / 8 credits and in good academic standing) and relevant work experience

Additional Requirements:

Attend a mandatory program admission session where applicants will:

Complete an applicant questionnaire
Submit a resumé

Start Date:Fall

Semester 1
Lifestyle History and Criticism
The Business of Media and Marketplace
Social Media Foundations
Visual Communications Technology
Writing a Lifestyle Identity
Writing for Lifestyle Media
Global Lifestyle Media Landscape
The Science of Lifestyle
Industry Experience Preparation

Semester 2
Entrepreneurial Business Planning and Promotion
Measurement and Web Analytics
Multimedia Studio Production
Advanced Digital Media Tools
Industry Experiential Practicum
Field Placement

Spokesperson
Columnist
Freelance producer
Freelance writer
Content marketing specialist