Imparte:
EAE Business School BarcelonaWe have created an innovative business management and international business programme that offers a 360º approach to companies, the working environment and corporate efficiency.
The programme prepares you to establish yourself as a fundamental actor in multinational and multicultural companies that are in constant evolution in this globalised world of business.
It’s based on a wide range of academic and business fields and on crucial qualities such as flexibility, adaptation, reflection and resolution.
The advanced learning experience of our Master in International Business STEM in Barcelona is based on four pillars: practical methodologies and techniques; personal and professional development; strategic decision-making; creativity and innovation.
1. Double International Vision
Knowledge of Internationalisation Processes twice over: By delving into the business models of internationalised companies and by applying the theoretical framework to a geographic and competitive global context.
2. Data & Business Analytics
Business Analytics & Big Data specialisation, combined with Data Science knowledge, gives you competitiveness in the labour market, but also provides you with an analytical vision of the company´s decisions and strategy.
3. Business Game
A practical learning experience to understand strategic planning and execution within a context that resembles the reality of the business world. It allows you to immediately improve the strategic situation of your company.
MODULE 1. GLOBAL MARKETS AND PEOPLE MANAGEMENT
Current socioeconomic context- 6 ECTS
Marketing and commercialization in international environments - 6 ECTS
Intellectual capital and talent management - 6 ECTS
MODULE 2. ORGANIZATIONAL STRATEGY
Business Strategy - 6 ECTS
Finance for the decision making - 6 ECTS
Entrepreneurship and Internationalization - 6 ECTS
MODULE 3. INTERNATIONAL BUSINESS
Information Technologies Management - 6 ECTS
International Financial Risk Management- 6 ECTS
MASTER THESIS
TRACK BUSINESS ANALYTICS AND DATA SCIENCE
Data Analytics and Visualization
Data Science Programing: Rand Python 2 ECTS
Data Visualization: R and Tableau 2 ECTS
Data Science
Automated Data Science 2 ECTS
Machine Learning in Finance 2 ECTS
Machine Learning in Economics 2 ECTS
Global Operations Manager
International Sales Director
International Marketing Manager
International Logistics Manager
Brand Manager